12 August 2013

Metadata matters

The UX of online dating seems to be very similar to that of eBay:
  • buyers need to mark items with different levels of interest and privacy
  • buyers need to be able to filter, reduce, or increase a set
  • both sellers and buyers need an accurate and enticing description with appropriate nomenclature and shared references
  • both sellers and buyers need a lot of good photos demonstrating the features of the item on the block
  • sellers need the ability to minimize or describe with euphemisms any shortcomings or damage
  • both sellers and buyers need a protected forum in which to build trust
  • the experience itself is a huge time suck (or can be)
  • wading through the sea of possibilities is a daunting task
  • you end up looking at a lot of the same shit after a few days

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